If you missed out on Sneaker Con 2011 appearance in New York, no worries, we captured it on tape for you to see. Last Saturday Sneaker Con NYC 2011 gave sneaker obsessors a chance to buy/sell/trade sneakers right here in Soho. The line started hours before the event and went down Sullivan Street, along Houston Street, and turned halfway down Thompson Street during the event. That’s three blocks long and hours of waiting just to get in. If you were lucky enough to make your way in, you had to squeeze your way past hungry sneaker fiends and collectors with book bags and duffle bags loaded with exclusive kicks. Vendors sold sneakers, apparel, sneaker accessories, and one vendor was airbrushing hats and t-shirts. Special shout out to Sneaker News and International-hiphop.com for showing some love in the video. Now go check it out!
The Sneakercon convention is back in NY for its third year. This Saturday, March 19, tables will be stacked tightly together as vendors will be selling, buying, and trading the best of the best. Hopefully the infamous Mayor will be there to point out the fakes and give props to those worthy of a sneaker battle. Admission is only $12.00 and music will be provided by DJ Petey Complex and DJ Leo Rodri. Doors open at noon and won’t close until seven pm so No Excuses sneaker heads!!
SNEAKER CON NYC
Saturday, March 19th 2011 – 12pm to 7pm
151 Sullivan Street New York, NY 10012
Sneaker addicts, sneaker collectors and Hip-Hop fans withstood the chilly winter wind in Midtown Manhattan as they lined up for the final stop on Sneaker Pimps 2010 Tour. Braving the cold were Shakiem and Dennis from Brooklyn explaining why this event was so important to NYC:
“This is like the Mecca of sneakers. [When dressing] you start with your sneakers first and then you work your way up.”
As the crowd grew in numbers, a spilt began to form between those in anticipation for Mayor’s sneaker battle and those who were there to see live performances.
The nightclub walls of the first floor were lined with sneakers. Displayed at the main attraction, Sneaker Pimps went above and beyond in their choice of sneakers. Co-sponsor EA Sports set up a live demo for guests to play their new NBA Jam videogame. Apparel tables decorated the second floor with a variety of items that would enhance any sneakerhead look. Bryan and Bryan’s WHOAMI table was one of the freshest apparel tables at the event. Apparel for men and women, my two favorites tees were the Quiet Storm tee and the Sneaka’ Addict America runs on dunks’ tee.
Hosts Va$htie and Dave Jeff did an amazing job at keeping the crowd’s energy high. The low stage and tight space created an intimate feel for the event. It didn’t matter if you were on the second floor looking down, in the back holding up the wall, or in front braving the crowd, every spot was a good.
In the midst of all the great talent, there was a constant flood of giveaways. Sneakers, headphones, g-shock watches, and t-shirt after t-shirt were tossed into the crowd and kept the crow engaged in between performances. Kydd was the first performer to grace the stage followed by a rambunctious performance from Rocky Business. Va$htie introduced the only female performer of the night, Jasmine Solano who held it down with her single “That’s Not It.”
The crowd roared with excitement when Diggy Simmons made came out. Performing his well-known “Made You Look Freestyle,” “Great Expectations,” and “Superhero Music,” Diggy hushed the crowd when he went a capella for a freestlye. The Noise level erupted as Rick Ross stepped on stage. Performing in front of his Source Magazine cover, Rick Ross put on a show as the crowd followed him as he performed “Teflon Don,” “B.M.F.” and “Ashton Martin,” and thus sealed the night. Keeping the party going until two in the morning, Sneaker Pimps did not disappoint New York City.
Concert pictures after the jump…
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All Photos By: Joseph Williams